Know the Motorcycle Salesman's Role
A Vital Relationship Builder
A motorcycle salesperson plays a crucial role in forging relationships with new customers. They serve as the first point of contact, providing guidance and expertise throughout the purchase journey.
Pairing Riders with Bikes
A key aspect of a salesperson's job is matching riders with suitable motorcycles. From entry-level bikes like the Ninja 250 to high-performance models, they understand the needs and desires of different riders and help them find the perfect fit.
The Importance of Personal Connections
People Want to Buy from Friends
Salespeople who build rapport with customers increase their chances of closing deals. By creating a friendly and welcoming environment, they foster trust and make buyers feel comfortable making purchases.
Sales Training and Hiring Expert
Steve Lemco: An Industry Veteran
Steve Lemco, the youngest brother of the late Ed Lemco, has been providing sales training and hiring services to motorcycle dealers since 1983. He has authored three books on sales, sharing his insights and expertise with the industry.
Industry Benchmarks
Average Income for Motorcycle Salespeople
According to industry data, the average income for a motorcycle salesperson ranges from $35,000 to $50,000. This variance depends on factors such as experience, location, and dealership performance.
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